Imagine having a limitless pool of top-draw talent that you can tap into. Imagine having access to just the right mix of skill and experience that your business challenge demands. Imagine having the three-pronged advantage of applying high-value thinking, cross-category experience and executional depth in your key projects. And finally, imagine freedom from those hefty retainers that you otherwise have to dole out to get even part of all the above. Welcome to Flibbr®.

How it all began

Flibbr® Consulting was founded in early 2022 by Rahul Jauhari, ex-President and Chief Creative Officer of Rediffusion and GS Hari Ganesh, ex-head of the South & West operations of Rediffusion.

Both founders shared a belief that marketers were missing high value thinking and a deeper partnership with their agency counterparts in the conventional advertising industry model.

Both also believed that the potential impact that creative thinking can bring to serious business challenges was significantly undervalued, largely due to the inability of the industry to assert its contribution to the clients’ business.

Flibbr® was founded to address this gap.

The Flibbr® Consulting Approach

At an early stage, Flibbr® is designed to deliver a ‘Build Your Own’ model to clients.

Flibbr® clients are not restricted by the limited talent pool of one organisation.

We tap into an eco-system of hand-picked, seasoned, top-draw talent from advertising, design thinking, marketing, data, AI, technology and more. We treat every client’s challenge as unique and create a team that is best suited to answer it.

Flibbr® does not believe in ‘vendors.’ We bring key partners with different skill-sets onboard as integral members of the team. We believe this approach brings a richer, nuanced, more impactful solution to the table.

At Flibbr® we do not discount. Neither do we participate in pitches. What we do, is bring serious value to the table.

Flibbr® Engagement Models

Flibbr® allows client to choose from one of multiple engagement models:

Project Consulting

A finite time-bound engagement model where a custom created A-Team consisting of industry experts tackles business/communication challenges. With end-to-end capabilities stretching from strategy to execution, across platforms.

Build-Operate-Transfer

We create, foster and run dedicated in-house teams for our client partners which are ultimately integrated and handed over to the client at the end of the engagement period.

Skin-in-the-game

We are open to partnering emerging businesses by providing specific strategic and creative marketing services. The remuneration model can vary from pure stake share to a combination of fixed fee and stake-share/profit share.

Retainer

A long-term relationship where we create a custom-built A-team to handle our client’s strategic, design and communication requirements at a fixed (+variable) retainer fee arrangement.